For the second consecutive year, the Butler Collegiate Chapter of the Music Teachers National Association has been chosen to present a session at the MTNA national conference, which will take place March 24-28 in New York City.
Karen Thickstun, director of the Butler Community Arts School and coordinator of piano pedagogy in the School of Music, also has been selected to present.
Eleven Butler students will present “Getting Started with Online Marketing,” which will detail guiding principles to begin online marketing as a music teacher. Ryan Greene, the chapter president, said they will discuss how the evolution of technology has impacted music studio advertising and the advantages of the Internet in professional interaction. They also will share examples of web-savvy teachers and professionals who utilize the Internet for career development.
Thickstun will present a session on business practices for the independent teacher entitled “Live from New York: It’s All Your Business!” The session is a “live” version of the regular business column that Thickstun writes for the American Music Teacher journal, “It’s All Your Business!”
The Music Teachers National Association is the oldest and largest association in the United States for independent and collegiate teachers. About 2,000 people attend the national conference.
Presenters are chosen through a competitive process. Butler’s chapter competes against powerhouses in the pedagogy field, including the universities of Oklahoma, Michigan and South Carolina. Last year, Butler students represented Butler’s pedagogy and piano departments at the national conference in Milwaukee.
Sessions by professional teachers and musicians are also selected by a nationwide competitive process. Thickstun’s proposal was one of 40 proposals chosen from approximately 350 submissions.