Butler University’s Mascot Butler Blue II, has moved into a new type of doghouse – an entire web site devoted to him http://www.butler.edu/blue2
In addition to biographical information on Blue II, the site includes free and unique content including mobile and desktop wallpapers, ringtones, photos and coloring pages. Viewers can also check out Blue’s upcoming events schedule and make appearance and autograph requests.
With more than 6,000 Facebook fans and almost 8,000 Twitter followers, Blue II has gained popularity beyond the borders of Butler’s campus, and is often referred to as “America’s Dog.”
“Given Blue II’s strong presence online and in the community, it was time for him to have a proper home online and I think this site delivers that and then some,” said Michael Kaltenmark, director of Web Marketing and Communications and Blue II’s caretaker.
Media contact: Courtney Tuell(317) firstname.lastname@example.org